1610

Whilst working at Omni-Digital, my first bonafide project was 1610, who approached us in need of a redesign to refresh their online hub that serves their multiple gym facilities and leisure centers.

1610 is a not for profit leisure trust, dedicated to delivering excellence in leisure, health and wellbeing, based in beautiful Somerset, operating out of 11 facilities across Devon, Dorset, and Somerset.

All front-ends at Omni Digital are built using a Stylus-based, gulp-built front-end framework called Tenet, which is intended for use by designer developers as "a practical starting point for designing and building large-scale web frontends".

I used Tenet to design the 1610 site in-browser, in adherence to a design guide provided to us by 1610. These initial in-browser sketches were used to get sign-off, and were then developed into more fully-functioning blocks. These blocks were then passed to a back-end developer who plugged them into the business logic of the site, and plumbed them into the CMS (Wagtail).

It was an interesting workflow, and the front-end framework Omni uses has many cool features that other frameworks would definitely benefit from adopting.

Since launch, we’ve experienced a 25% increase in targeted website traffic, seen a drop in bounce rates and received excellent customer feedback.Head of Marketing at 1610

Well, thank you very much for saying so, Head of Marketing at 1610. Happy to hear it!